GROOMI

BRIEF:

To redesign in the new style branding developed by me on their new range of new and existing brushes.  

 

SOLUTION:

The perfect brush can be used on dogs, cats and horses therefore was important to include them on pack and develop cat and horse illustrations to match. Inside the perfect brush the roll was instructions of how to use the brush and ways to find out more information and help I kept the design clean, bold and playful easily understanding being put on a shelf what is was.

You can see below a before image of the packaging before I did the rebrand. Dogs where selected for each brush and it was decided as a core brand range to hold the Groomi pink as a key colour throughout. It important on all packaging we have pulled out key features so customers quickly see the benefit and use of the product. I helped charlotte write all copy for packaging also.