KAPLAN FINANCIAL

White Paper - Insights Report

Brief:

Design a booklet for an Insight piece that had been written by the Leadership and Professional Development team.

Solution:

The design needed to be simple and easy to read, but also keep in the brand style set,and be visual interesting. I kept a 3 column structure for information and kept photography to all of the left side of pages, to support the content. 

This Insights piece was given out at a breakfast briefing event where it was discussed and shared experiences about new hires. The insight paper needed to be strong visually that you would know it was from kaplan